4 дня назад
Field Marketing Manager, MEA (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Field Marketing Manager, MEA (Cybersecurity): Developing and executing integrated field marketing programs across the Middle East and Africa with an accent on pipeline generation, account-based marketing, and regional sales alignment. Focus on designing campaigns and events, measuring ROI through Salesforce and marketing dashboards, and coordinating complex programs with sales, partners, legal, and procurement.
Location: Dubai, United Arab Emirates
Company
provides cybersecurity software and supports security missions for organizations worldwide.
What you will do
- Develop integrated field marketing plans and campaigns for Middle East and Africa markets and accounts.
- Plan and execute thought leadership programs, executive events, tradeshows, roundtables, partner conferences, and virtual events.
- Drive Account-Based Marketing initiatives, including strategy, campaign rollout, reviews, and performance analysis.
- Coordinate marketing campaigns and field programs with regional sales, product marketing, and campaign teams.
- Create landing pages, registration forms, target lists, event communications, and campaign assets.
- Track leads, campaign attribution, ROI, event costs, Salesforce records, contracts, and purchase orders.
Requirements
- 6–8 years of experience and a bachelor’s degree in marketing or communications.
- Experience in B2B software and cybersecurity marketing; channel partner experience is preferred.
- Knowledge of Microsoft Office, Salesforce, Account-Based Marketing, and marketing automation tools.
- Experience with marketing reporting, dashboards, KPIs, data presentation, sales calls, and QBRs.
- Ability to manage multiple campaigns, communicate with stakeholders from C-level executives to practitioners, and work in a fast-paced, goal-oriented environment.
- Proficiency in Arabic and English is required. Willingness to travel is required.
Nice to have
- Experience with digital marketing.
- Proficiency in French.
Culture & Benefits
- Collaborative environment involving regional sales, product marketing, campaigns, legal, procurement, and channel partners.
- Opportunity to contribute to a fast-growing cybersecurity business.
- Work includes regional travel and engagement with customers, prospects, partners, and sales organizations.
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