Manager, North America Brand Operations (Fintech)

Location: US - San Francisco, CA; at least 3 days in the office required. The role includes 5–10% travel and is performed in an office setting.

Salary: $134,600–$215,300 USD per year, with potential bonus, equity, and sales incentive payments where applicable.

Company

hirify.global is a global payments technology company connecting consumers, merchants, financial institutions, and governments across more than 200 countries and territories.

What you will do

• Identify and prioritize high-value brand and product experience opportunities across digital wallets, fintech platforms, AI-enabled commerce, and emerging payment journeys.
• Translate North America brand strategy into actionable initiatives that strengthen relevance, trust, adoption, and business growth.
• Establish scalable operating models, decision frameworks, governance processes, feedback loops, and cross-functional ways of working.
• Use AI, automation, and knowledge-management tools to improve the speed, quality, consistency, and scalability of brand governance.
• Develop narratives, playbooks, guidance, and enablement programs for clients, partners, and internal teams.
• Build repeatable adoption models across issuers, fintechs, merchants, and strategic partners.

Requirements

• At least 5 years of relevant experience with a bachelor's degree, or equivalent experience with an advanced degree or PhD.
• Preferred: 7+ years of experience in brand strategy, marketing, payments, consulting, business transformation, product operations, partnership management, or a related field.
• Experience with financial institutions, fintechs, wallets, digital platforms, merchants, commerce ecosystems, or payment products.
• Ability to convert brand or business strategy into scalable programs, operating models, systems, and measurable outcomes.
• Experience influencing product, commercial, legal, technology, and marketing stakeholders in a complex, matrixed organization.
• Strong analytical, executive communication, storytelling, facilitation, and stakeholder-management skills.

Nice to have

• Experience with AI-enabled commerce, agentic experiences, embedded commerce, P2P, or other emerging payment journeys.
• Experience applying AI, automation, knowledge management, analytics, or workflow design to improve operational scale.
• Experience developing client-facing programs, adoption strategies, playbooks, enablement initiatives, or growth frameworks.

Culture & Benefits

• Cross-functional work across North America Marketing, Product, Sales, Partnerships, Legal, Technology, and Global Brand.
• Medical, dental, vision, 401(k), FSA/HSA, life insurance, paid time off, and wellness benefits may be available.
• Potential eligibility for bonus, equity, and sales incentive payments.
• Work hours vary according to department needs.