5 дней назад
Social Media Lead (Crypto)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Social Media Lead (Crypto): Driving Kraken Pro social channels through platform-native content, community engagement, product storytelling, and performance measurement with an accent on rapid content creation across X and Telegram. Focus on reacting to market trends, translating product updates into compelling narratives, experimenting with content formats, and maintaining compliant messaging across regions.
Location: Remote in the United Kingdom, Argentina, Brazil, Bulgaria, Canada, Chile, Colombia, Cyprus, Czech Republic, Hungary, Ireland, Lithuania, Mexico, Peru, Poland, Portugal, Romania, South Africa, Spain, Sweden, Switzerland, or the United Arab Emirates
Company
is a global crypto platform offering spot trading, margin, futures, staking, and OTC services for individual and institutional clients.
What you will do
- Create platform-native content for X, Telegram, and other social channels supporting Pro.
- Monitor trends and reactive moments across crypto and broader social communities, then produce timely, on-brand content.
- Engage with the Pro audience through replies, quotes, polls, memes, and community conversations.
- Build and manage an always-on content calendar, including approvals, scheduling, publishing, and performance monitoring.
- Translate product and ecosystem updates into clear narratives and measure growth through experiments and performance analysis.
- Partner with Legal and Communications to maintain accurate, compliant messaging across regions and platforms.
Requirements
- 3+ years of experience in social media or content, ideally in fintech, crypto, or trading.
- Portfolio of successful posts created for a brand account, personal account, or managed channel.
- Ability to work quickly under pressure on high-paced social channels.
- Strong writing, editing, and communication skills.
- Ability to create copy, memes, short-form video, charts, and threads without depending entirely on a design queue.
- High AI competency and strong creative judgment, including knowing when not to publish.
Nice to have
- Experience using Figma or CapCut to produce or support visual content.
Culture & Benefits
- Remote work across the listed countries and regions.
- Work with a globally distributed group of people and diverse perspectives.
- Job-related skills or work-style assessments may be included in the hiring process.
- Employment decisions consider assessments alongside experience and interviews.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →