5 дней назад
Sr. Marketing Manager (Biotech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Sr. Marketing Manager (Biotech): Leading integrated, multi-channel marketing campaigns and content strategy for life sciences and CDMO services with an accent on customer journeys, value propositions, and commercial growth. Focus on coordinating cross-functional stakeholders, optimizing campaign performance through data, and translating technical capabilities into effective marketing programs.
Location: Piscataway, New Jersey, United States
Company
is a biotechnology and life sciences company providing research, development, and manufacturing services, including ProBio's end-to-end CDMO services for plasmids, antibodies, and cell and gene therapies.
What you will do
- Develop annual and quarterly marketing plans aligned with business priorities and commercial goals.
- Lead integrated, multi-channel campaigns from strategy and planning through execution, measurement, and optimization.
- Manage campaign budgets, timelines, stakeholder alignment, and performance tracking.
- Build customer journeys, value propositions, messaging frameworks, and content strategies for technical and scientific products and services.
- Coordinate Commercial, Product Management, Scientific, Regional Marketing, R&D, digital marketing teams, and external partners.
- Define campaign KPIs, analyze funnel and engagement data, and recommend improvements to maximize ROI and demand generation.
Requirements
- 7+ years of experience in B2B, campaign, product, or content marketing.
- Experience leading complex integrated campaigns with measurable commercial results.
- Strong strategic planning, project leadership, stakeholder management, writing, presentation, and analytical skills.
- Experience developing customer journeys, value propositions, and messaging for technical or scientific products and services.
- Experience working with scientific subject matter experts and in regulated industries is highly desirable.
- Bachelor's degree required; an MBA or advanced scientific qualification is a plus.
Culture & Benefits
- Medical, dental, and vision insurance.
- 401(k) retirement plan with a company match that fully vests on the first day.
- Paid parental leave after three months of employment.
- Paid vacation, personal, sick, floating holiday, and company holiday time.
- Flexible spending and health savings accounts, disability coverage, life insurance, commuter benefits, and well-being programs.
- Inclusive workplace with peer-to-peer recognition and equal employment opportunity commitments.
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