Senior Brand Designer (Games)

Location: El Segundo, California, United States

Salary: $95,000–$119,000 annual base pay

Company

hirify.global is a global toy and family entertainment company with brands including UNO, Barbie, Hot Wheels, Fisher-Price, and American Girl.

What you will do

• Design key art systems for global campaigns, product launches, and franchise initiatives.
• Translate brand strategy into visual solutions across retail, digital, social, packaging, and experiential channels.
• Develop, evolve, and enforce brand guidelines and visual identity systems.
• Prepare production-ready files and oversee asset development for quality and brand consistency.
• Collaborate with Marketing, Packaging, Product Design, Content, and Global teams.
• Manage multiple projects while maintaining creative standards and meeting timelines.

Requirements

• 5–7+ years of experience in graphic design or brand design.
• Bachelor’s degree in Design, Graphic Design, Advertising, or a related field; BFA preferred.
• Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Experience with consumer brands, entertainment, lifestyle categories, print, and digital design.
• Strong skills in typography, layout, color theory, composition, key art, and visual storytelling.
• Familiarity with AI tools such as ChatGPT or Adobe Firefly.

Nice to have

• Experience with social or experiential design.
• Experience with After Effects, Figma, Keynote, or similar motion and presentation tools.

Culture & Benefits

• Collaborative, innovative, and performance-driven work environment.
• Competitive total pay programs and comprehensive benefits.
• Resources supporting employee development and full potential.
• Inclusive workplace focused on belonging and equal opportunity.