Vice President, Product Marketing – Clinical Solutions

Location: Remote - USA - Nationwide

Salary: $156,700–$290,900 annual base pay; geographic differentials may apply. The role is eligible for an annual incentive bonus.

Company

hirify.global is a global information and analytics business supporting science, research, health education, healthcare, and clinical practice.

What you will do

• Own positioning, messaging, and product marketing strategy across Clinical Decision Support, Nurse Readiness, Patient Engagement, and Specialty Solutions.
• Build market intelligence on clinical solutions, emerging care delivery models, competitive positioning, and healthcare buying journeys.
• Define value propositions for health systems, hospitals, IDNs, academic medical centers, clinicians, and care teams.
• Lead product marketers, establish launch processes, and create field enablement standards.
• Partner with Product, Sales, Customer Success, and Clinical Solutions leadership on roadmaps, launch readiness, and commercial strategy.
• Measure and improve adoption, renewal, expansion, clinical engagement, and marketing-influenced business outcomes.

Requirements

• 12+ years of product marketing experience, including at least 3 years in a senior leadership role with direct reports.
• Deep experience with enterprise B2B buying cycles in healthcare, health IT, or life sciences.
• Proven success launching products, displacing incumbents, developing positioning, and creating narratives used by sales teams.
• Experience building sales and customer success enablement materials, including pitch decks, case studies, and competitive battle cards.
• Strong cross-functional collaboration skills and experience building and scaling a product marketing function.
• Fluency in clinical decision support, EHR ecosystems, or point-of-care tools, plus experience with US and international markets.

Nice to have

• Experience at a clinical decision support company such as UpToDate, Wolters Kluwer, DynaMed, Micromedex, or an AI-native peer.
• Understanding of how AI is reshaping clinical workflows and incumbent content businesses.

Culture & Benefits

• Flexible working hours to support individual productivity and work-life balance.
• Wellbeing initiatives and shared parental leave.
• Study assistance and sabbaticals.
• Country-specific benefits based on work location.