Sr. Product Marketing Manager (AI)

Location: Remote in the United States or Canada

Salary: US Tier 1 $165,000–$182,000 USD; US Tier 2 $154,000–$168,000 USD; US Tier 3 $146,000–$160,000 USD; Canada $138,000–$148,000 CAD.

Company

hirify.global provides a loyalty and guest engagement platform for regional and national restaurants, combining loyalty, digital ordering, and marketing automation to drive profitable growth.

What you will do

• Own product positioning and messaging for assigned platform areas and drive adoption across sales and customer success.
• Lead product launches end to end, including launch tiering, goals, strategy, cross-functional execution, and performance reporting.
• Build a customer proof library through interviews, case studies, reference stories, metrics, and reusable sales assets.
• Create enablement, competitive positioning, objection handling, Help Center content, and in-product content for sales, customer success, partners, and customers.
• Monitor competitors and restaurant operator needs, translating market insight into positioning, roadmap discussions, and executive recommendations.
• Use AI tools to build reusable content systems, investigate customer outcomes, and distribute content through video, podcasts, events, communities, and partner channels.

Requirements

• 8+ years of experience in B2B SaaS, including 5–7 years in product marketing, customer marketing, or a closely adjacent role.
• Experience owning at least one major product launch from strategy through delivery.
• Demonstrated success creating positioning and messaging adopted by sales and customer success.
• Portfolio of case studies, product content, and enablement materials with clear business outcomes.
• Experience conducting customer interviews, developing customer stories, influencing cross-functional teams without formal authority, and presenting to executives.
• Comfort working with video and multimedia formats and using AI as a practical working partner.

Nice to have

• Restaurant or hospitality technology experience.

Culture & Benefits

• Remote work is available in the United States or Canada.
• Employees receive equity and are expected to operate with ownership and intensity, including evenings or weekends when business needs require it.
• Access to AI tools, token budgets, internal data and automation platforms, and a growing library of company-built marketing applications.
• A show-and-tell culture supports sharing reusable tools and improving AI-enabled workflows.
• hirify.global emphasizes bold thinking, reliable execution, focus, diverse perspectives, and virtual leadership.

Hiring process

• Final leveling and compensation are determined during the interview process based on experience, scope, and work location.
• AI tools may assist with application screening or assessment, with human review remaining part of the process.