10 дней назад
Director of Data and Analytics (Retail Media)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director of Data and Analytics (Retail Media): Leading data strategy, analytics infrastructure, measurement frameworks, and performance insights across a digital marketing and commerce ecosystem with an accent on retail media, attribution, audience analytics, and data governance. Focus on building high-performing analytics teams, developing incrementality and media mix measurement, and translating complex data into actionable client and executive decisions.
Location: Remote within the United States; hiring is limited to CO, CT, FL, ID, IL, KS, MI, MN, NJ, NY, OR, PA, TN, TX, and WA. The listed office location is Chicago, Illinois.
Company
Blue Wheel is a digital performance marketing agency helping brands connect people, platforms, and insights to drive growth across modern commerce.
What you will do
- Own data architecture, analytics roadmaps, governance, measurement frameworks, attribution methodologies, and reporting automation.
- Lead implementation and validation of tracking technologies, audience solutions, APIs, data integrations, and platforms including Sigma, Snowflake, and AMC.
- Translate complex data into recommendations, executive reporting, dashboards, forecasting models, and decision-support tools.
- Direct advanced measurement initiatives covering incrementality, lift studies, media mix modeling, customer journey analysis, and attribution.
- Serve as the subject matter expert for retail media analytics across Amazon, Walmart, Target, and emerging commerce platforms.
- Hire, mentor, and manage analysts, engineers, and data professionals while advising clients, executives, media, strategy, and client services teams.
Requirements
- 10+ years of experience in digital marketing analytics, data science, or marketing technology leadership.
- Deep knowledge of campaign performance tracking across paid search, social, marketplaces, and ecommerce platforms in DTC and B2B environments.
- Experience with Sigma, Snowflake, AMC, GA4, GTM, Skai, or comparable analytics technologies.
- Experience with cross-channel measurement, attribution, statistical methods, experimental design, data storytelling, and audience analytics.
- Track record of building and leading high-performing data teams and scalable analytics functions.
- Strong communication and stakeholder management skills, including presentations to C-suite leaders and clients.
Culture & Benefits
- Culture centered on curiosity, ownership, collaboration, trust, experimentation, innovation, and continuous learning.
- Medical, dental, vision, accident, critical illness, life, disability, FSA, and HSA options.
- Company-sponsored 401(k) with company match.
- Paid time off, sick time, floating holidays, volunteer day, bereavement time, and paid parental leave.
- Mental health days, wellness reimbursement, employee assistance, and employer-paid coaching sessions.
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