B2C Retention Manager

Location: Remote from Kazakhstan, Serbia, Azerbaijan, or Georgia

Company

hirify.global is a global travel-tech company developing online booking platforms and travel products for individual travelers, travel agents, and business-trip organizers.

What you will do

• Develop and implement communication strategies across email, push, and in-app CRM channels.
• Create CVM strategies focused on increasing customer lifetime value and user retention.
• Design and launch trigger-based and bulk messaging campaigns, including A/B testing.
• Monitor campaign performance and user behavior, generate insights, and optimize strategies and promotional budgets.
• Collaborate with analytics, design, copywriting, product, and development teams.
• Track CRM market trends, introduce new tools, and prepare reports and presentations for stakeholders.

Requirements

• 3+ years of experience in CRM/CVM B2C marketing with ownership of communication channels.
• Strong knowledge of CRM platforms and push notification services, including trigger setup and technical integration.
• Experience with user retention, win-back strategies, hypothesis testing, and A/B testing.
• Experience managing promotional budgets and analyzing campaign performance.
• Strong communication, collaboration, self-management, and problem-solving skills.
• Fluent English required.

Culture & Benefits

• Flexible schedule and remote work opportunity.
• Adaptation, training, soft-skills, and leadership development programs.
• Partial compensation for external training and conferences.
• Corporate English lessons, speaking clubs, and collaboration with colleagues worldwide.
• Corporate prices on hotels and travel services.
• Additional paid MyTime day off.