Performance Marketing Assistant Manager

Location: Shanghai, China; hybrid work with an average of 3 days per week in the office. No relocation assistance is offered.

Company

hirify.global develops and delivers play-based products and experiences for children and families worldwide.

What you will do

• Define traffic acquisition strategies across free, paid, and activation channels.
• Build integrated media plans covering media mix, phasing, target audiences, investment themes, and paid-ad creative.
• Oversee media agency operations and real-time optimization, including precise targeting through ISV integrations.
• Analyze media performance and report on traffic acquisition, campaign results, KPIs, and resource efficiency.
• Collaborate with sales on traffic operations and customer satisfaction targets.
• Partner with brand marketing activation teams to align media strategies with key go-to-market initiatives.

Requirements

• Bachelor’s degree in business, mathematics, statistics, economics, or a related field.
• 5+ years of experience in ecommerce paid media management, traffic management, and operations.
• Strong data analysis, performance storytelling, communication, and influencing skills.
• Ability to lead media agencies, drive reliable execution, and improve investment efficiency.
• Data-driven, detail-oriented, adaptable, and able to work under pressure.
• Professional experience with Microsoft Office tools, including Excel and PowerPoint.

Culture & Benefits

• Hybrid workplace policy with a primary workplace assigned at an office, store, or factory.
• Enhanced paid family care leave.
• Life and disability insurance coverage.
• Wellbeing resources and opportunities to build community.
• Colleague discount from the first day and an eligible performance bonus.
• Inclusive culture focused on creativity, belonging, and children’s rights.