Manager, Influencer Campaign

Location: Dubai, United Arab Emirates; hybrid work with teams in the office around four days a week

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalized marketing at scale.

What you will do

• Translate client briefs into influencer campaign strategies, creator territories, content formats, channel recommendations, and execution plans.
• Develop creator shortlists across nano, micro, macro, celebrity, expert, community, and niche talent categories.
• Manage end-to-end campaign delivery, including selection, negotiation, briefing, contracting support, content review, approvals, publishing, and reporting.
• Manage budgets, creator fees, committed spend, payment requirements, and finance reconciliation.
• Advise on creator usage, whitelisting, partnership ads, content rights, paid amplification, and platform best practices.
• Analyze performance, communicate with clients, mentor Executives, maintain creator relationships, and improve campaign processes and reporting.

Requirements

• 4–6 years of experience in influencer marketing, creator partnerships, social media, public relations, talent management, or integrated communications.
• Proven experience managing multi-creator campaigns across platforms and markets.
• Experience managing budgets, negotiations, client communication, and junior team members.
• Bachelor’s degree in marketing, communications, public relations, or a related field is preferred.
• Ability to work in a hybrid arrangement in Dubai, with office attendance around four days per week.

Culture & Benefits

• Access to global hirify.global and WPP networks for professional development, learning, and networking.
• Employee resource groups and frequent in-office events.
• Medical, group retirement, vision, and dental insurance.
• Paid time off, partner discounts, and employee mental health awareness days.
• Culture focused on creativity, collaboration, trust, growth, and inclusion.