CRM Analytics Manager (Salesforce)

Location: Must be based in or near Atlanta, Chicago, Dallas, Kansas City, Los Angeles, Minneapolis, New York, or Seattle (Hybrid: 4 days/week in office)

Salary: $70,000 – $140,000 USD

Company

hirify.global is a global creative company that combines brand experience, customer experience, and commerce to drive growth for the world's leading brands.

What you will do

• Own measurement and reporting for CRM programs across email and push channels.
• Build and maintain data visualizations and automated reporting workflows using SQL and BI tools.
• Design and execute A/B, multivariate, and incrementality tests to validate performance drivers.
• Lead customer segmentation, lifetime-value, and churn analysis to inform audience prioritization.
• Partner with cross-functional teams to connect CRM engagement metrics with website behavior and customer journey outcomes.
• Translate analytical findings into commercially framed recommendations for senior client stakeholders.

Requirements

• 5-7+ years of experience in CRM, marketing, or digital analytics.
• Advanced SQL skills and proficiency in Python or R.
• Experience navigating Salesforce Marketing Cloud and working with Data Extensions.
• Proficiency with BI platforms such as Domo, Tableau, or Power BI.
• Familiarity with web analytics platforms like Google Analytics or Adobe Analytics.
• Must be able to work in a hybrid model (4 days/week in office) in one of the listed US locations.

Nice to have

• Experience in the automotive industry or complex customer-lifecycle businesses.
• Familiarity with CDP measurement and attribution modeling.
• Agency experience working with executive-level stakeholders.

Culture & Benefits

• Competitive benefits package provided through WPP.
• Collaborative, creative-first work environment.
• Focus on professional growth and data-driven decision-making.
• Hybrid work policy fostering team connection and collaboration.