2 часа назад
Staff Data Analyst (Marketing)
90 000 - 150 000€
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Staff Data Analyst (Marketing) (SQL/Marketing Analytics): Building automated marketing KPI reporting, customer lifecycle analytics, and experimentation measurement for a multi-category e-commerce business with an accent on attribution, incrementality, and customer value. Focus on designing Geo-Lift and A/B tests, improving ROAS and LTV, and translating complex data into actionable growth decisions.
Location: Must be based in Berlin or London and able to work from the Berlin or London office 4 days per week.
Base salary: €90,000–€150,000 EUR per year; bonus and equity may also be available.
Company
is a manufacturer-to-consumer e-commerce brand offering apparel, accessories, home goods, and other high-quality essentials at accessible prices through proprietary technology, AI, and analytics.
What you will do
- Partner with the US team to replicate existing analytics capabilities and build solutions for identified gaps.
- Develop and maintain automated reports for marketing KPIs, including customer growth, LTV/CAC, ROAS, paid media, affiliates, CRM cohorts, database health, and lifecycle stages.
- Perform ad-hoc analyses to identify channel inefficiencies, scaling opportunities, and ways to improve MER and total ROAS.
- Partner with Product, Engineering, and Performance teams on Geo-Lift tests, channel incrementality, brand lift studies, and MMM validation.
- Build data-driven customer lifecycle programs, A/B and multivariate tests, and cross-selling recommendations based on customer behavior.
- Implement data quality, governance, GDPR, and AI usage best practices in collaboration with the US team.
Requirements
- Bachelor’s degree in Statistics, Mathematics, Economics, Data Science, or a related quantitative field.
- 7+ years of experience in data analytics or product analytics, ideally in supply chain, e-commerce, or technology.
- Strong SQL and data visualization skills with tools such as Tableau, Looker, Power BI, or Mixpanel.
- Knowledge of statistical analysis and A/B testing; Python or R experience is a plus.
- Ability to interpret complex data, communicate insights clearly, and manage multiple priorities in a fast-paced environment.
- Must be based in Berlin or London and attend the corresponding office 4 days per week.
Nice to have
- Experience running Geo-Lift tests across Europe.
- Previous e-commerce or multi-category experience.
- Strong performance marketing attribution and CRM measurement experience.
- Experience translating analysis into action through storytelling and visualization.
- Understanding of LTV/CAC, ROAS, MER, and other marketing growth metrics.
Culture & Benefits
- Work in a mission-driven team reshaping retail through technology, data, and sustainable operations.
- Collaborate with an international team and US-based colleagues.
- High-autonomy environment focused on challenging assumptions, rapid decision-making, and data-driven work.
- Bonus and equity may be provided for eligible roles.
- Employment includes equal-opportunity commitments and reasonable accommodation support.
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