Назад
Company hidden
4 дня назад

Product Marketing Specialist

89 210 - 133 810$
Формат работы
onsite
Тип работы
fulltime
Грейд
junior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Product Marketing Specialist (B2B/Digital Marketing): Supporting integrated campaigns, product launches, presentations, and digital content for Caterpillar’s digital products with an accent on PowerPoint, Adobe Creative Cloud, cross-functional coordination, and brand quality. Focus on creating audience-specific marketing assets, organizing reviews and approvals, and tracking engagement and adoption results.

Location: Chicago, Illinois, United States; onsite role. Visa sponsorship is not available.

Salary: $89,210–$133,810 per year.

Company

hirify.global is a Fortune 100 manufacturer of construction and mining equipment, engines, industrial gas turbines, locomotives, and digital solutions.

What you will do

  • Support integrated marketing campaigns, product launches, adoption initiatives, and ongoing communications.
  • Create and update presentations, one-pagers, emails, web copy, user guides, social content, webinar materials, and other campaign assets.
  • Build clear, visually engaging PowerPoint presentations for internal teams, dealers, customers, and leadership.
  • Use Adobe Creative Cloud to edit graphics, adapt assets, support basic page layout, and prepare digital content.
  • Coordinate timelines, reviews, approvals, feedback, and final deliverables across product marketing, product management, sales, communications, design, agencies, and regional teams.
  • Support campaign reporting by collecting engagement, adoption, and content-performance data.

Requirements

  • Bachelor’s degree in marketing, communications, advertising, design, business, or a related field, or equivalent practical experience.
  • Proficiency in Microsoft PowerPoint and working knowledge of Microsoft 365.
  • Experience with Adobe Creative Cloud, including tools such as InDesign, Illustrator, Photoshop, or Acrobat.
  • Strong written and verbal communication skills with careful attention to grammar, accuracy, and detail.
  • Ability to organize multiple assignments, meet deadlines, incorporate feedback, and follow established processes.
  • Collaborative, dependable, and willing to learn new products, tools, and marketing channels.

Nice to have

  • Experience with B2B, technology, digital product, or product marketing programs.
  • Portfolio or work samples featuring presentations, campaign content, digital assets, or other marketing materials.
  • Knowledge of email marketing, social media, web content, marketing automation, analytics, webinars, or video editing.
  • Experience with brand guidelines, creative briefs, agencies, vendors, or cross-functional teams.
  • Comfort using AI-assisted tools to brainstorm, draft, edit, or improve marketing content.

Culture & Benefits

  • Inclusive environment with career development opportunities and exposure to emerging technologies.
  • Medical, dental, and vision benefits, paid time off, and parental and adoption benefits.
  • 401(k) savings plans, HSA, FSA, disability benefits, and life insurance.
  • Career development, tuition reimbursement, employee assistance, wellness programs, and employee discounts.
  • Incentive bonus opportunities subject to plan eligibility.

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