Product Marketing Manager (APJ)

Location: Singapore; hybrid work with in-office collaboration required

Company

hirify.global provides cloud-first networking and cybersecurity solutions used by organizations worldwide.

What you will do

• Adapt and localize global product and solutions marketing messaging, campaigns, assets, and sales plays for priority APJ markets.
• Develop regional pitch decks, sales enablement materials, webinars, blogs, social posts, whitepapers, datasheets, solution notes, and short-form videos.
• Partner with APJ Sales, Field Marketing, Channel Marketing, and global Product and Solutions Marketing on launches, campaigns, events, and customer programs.
• Gather customer, partner, field, and market insights to refine regional positioning and messaging.
• Track content and campaign engagement, recommend improvements, and support adoption of go-to-market tools and sales plays.
• Use AI tools for content drafting, research synthesis, problem solving, experimentation, and performance analysis while maintaining quality and brand voice.

Requirements

• Bachelor’s degree in marketing, business, communications, or an equivalent field.
• 4+ years of experience in product, solutions, content, or B2B technology marketing, including 3–5 years adapting messaging for regional or country-level audiences in Asia.
• Strong storytelling, content development, project management, and cross-functional collaboration skills.
• Ability to simplify technical concepts and communicate product value to different audiences.
• Working knowledge of APJ market dynamics and differences in buyer needs across countries.
• Excellent written and verbal English and fluency in at least one additional language are required. Additional APJ language proficiency such as Mandarin, Korean, Japanese, or Thai is strongly preferred.

Nice to have

• Proficiency in an additional APJ language and experience localizing messaging for local markets.
• Hands-on experience with AI tools and workflows such as Claude or ChatGPT.

Culture & Benefits

• Comprehensive health coverage and generous paid time off.
• Flexible work options and modern offices.
• Learning opportunities, career-mobility programs, and leadership workshops.
• Sixteen paid volunteer hours annually, employee resource groups, and a charitable giving program with company matching.
• Inclusive collaboration supported by a “No Jerks” policy, hackathons, game nights, and culture celebrations.

Hiring process

• Apply for Job Identification 8075 through hirify.global.