Head, Performance Marketing

Location: Singapore. Flexible hybrid working with time at home and in the office.

Company

hirify.global is a local delivery platform within Delivery Hero, operating across around 65 countries and headquartered in Berlin, Germany.

What you will do

• Lead, manage, and develop a team of performance marketers.
• Own performance marketing strategy across APAC and Europe, including evergreen and integrated campaigns.
• Manage channel budgets, optimise spend, and reallocate investment toward high-ROI opportunities.
• Drive creative optimisation through testing, iteration, and performance analysis.
• Use AI and automation tools for campaign setup, bid management, reporting, and creative iteration.
• Analyse channel performance, ROI, benchmarks, and experiments to improve customer acquisition, engagement, and retention.

Requirements

• 6+ years of hands-on experience managing web and app performance marketing campaigns.
• Experience with major channels such as Google, Apple, Meta, or TikTok.
• Experience leading and developing a team, with strong communication and interpersonal skills.
• Direct experience with app performance marketing and/or paid social platforms; experience across both search and social is advantageous.
• Knowledge of Google Analytics, Adjust, Appsflyer, pixel and mobile app measurement, and campaign tracking.
• Experience managing significant budgets, A/B and multivariate testing, incrementality, and data-driven optimisation.

Culture & Benefits

• Regional scope across APAC and Europe with international collaboration.
• Fast-moving environment focused on experimentation and innovation.
• Supportive, collaborative, and inclusive working culture.
• Flexible hybrid work arrangement.
• Food vouchers, hirify.global perks, and wellness benefits.