6 дней назад
Product Marketing Manager (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Product Marketing Manager (AI): Leading go-to-market strategy for a B2B SaaS device-management portfolio with an accent on product positioning, competitive intelligence, customer research, and sales enablement. Focus on building AI-powered marketing workflows, influencing product roadmaps through market insight, and translating analyst and competitive research into actionable strategy.
Location: Remote within the United States; eligible candidates must reside in one of 's open states.
Company
develops secure device-management products that help IT teams reduce complexity, improve efficiency, and increase control.
What you will do
- Lead customer research through interviews, surveys, and call reviews to inform messaging, content, and enablement.
- Own the competitive intelligence program, including competitor tracking, battlecards, positioning matrices, and win/loss analysis.
- Develop product messaging and positioning for IT professionals and key buyer personas.
- Partner with Product Management to influence roadmap priorities using market insight, customer feedback, and competitive dynamics.
- Manage relationships with industry analyst firms, prepare executive briefings, and translate analyst feedback into recommendations.
- Pilot AI-powered tools and workflows for competitive research, content development, sales enablement, win/loss synthesis, and persona refinement.
Requirements
- 3+ years of product marketing experience, including significant experience in a B2B SaaS company.
- Proven experience building and operating competitive intelligence programs with battlecards, win/loss frameworks, and organization-wide insight distribution.
- Experience managing analyst relationships and preparing executive briefings for Gartner, Forrester, IDC, or similar firms.
- Hands-on experience using AI tools to accelerate marketing research, content development, or data synthesis.
- Bachelor's degree in marketing, communications, business, or a related field.
- Strong quantitative, communication, strategic thinking, cross-functional collaboration, prioritization, and self-management skills.
Nice to have
- Experience in IT management, endpoint management, or enterprise software markets.
- Advanced degree.
- Familiarity with Salesforce, HubSpot, and funnel analytics platforms.
Culture & Benefits
- Four-day work week with a remote work arrangement for eligible US-based candidates.
- Equity and company-matched retirement contributions on the first 6% of employee deferrals.
- Medical, dental, vision, disability, life, and AD&D insurance coverage, including dependent coverage for medical, dental, and vision.
- Flexible paid time off, health savings account, and wellness incentives.
- Professional development support and quarterly employee-nominated values awards.
Most full-time roles do not qualify for employment visa sponsorship, including H-1B sponsorship.
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