9 дней назад
Regional Marketing Manager - Bioprocess (Northeast & Canada)
100 000 - 115 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Regional Marketing Manager - Bioprocess (Northeast & Canada) (Bioprocess Marketing): Developing regional demand generation plans and customer engagement programs across the Northeastern US and Canada with an accent on pipeline growth, campaign execution, and commercial alignment. Focus on optimizing marketing performance through funnel analysis, CRM utilization, market intelligence, and continuous improvement in a matrixed environment.
Location: On-site in Marlborough, Massachusetts, USA; travel up to 40% within the US and Canada and internationally.
Annual salary: $100,000–$115,000, plus bonus or incentive pay.
Company
’s Cytiva operating company provides life sciences and bioprocess solutions supporting biological research, vaccines, medicines, and cell and gene therapies.
What you will do
- Develop and execute regional demand generation plans to grow qualified pipeline and achieve funnel targets across the Northeast US and Canada.
- Partner with commercial teams to identify target accounts, define growth opportunities, plan quarterly activations, and align marketing investments.
- Plan and deliver customer engagement programs and events, including coordination, stakeholder alignment, execution, and follow-up.
- Collaborate with regional marketing, product management, and content marketing on integrated campaigns and product positioning.
- Measure and optimize performance through lead management, funnel analysis, market intelligence, CRM usage, and Business System tools.
Requirements
- Bachelor’s degree in business, marketing, or a relevant life sciences field.
- At least five years of marketing experience.
- Experience managing content, campaign, or event marketing projects and understanding the marketing funnel through the sales process.
- Strong leadership, communication, collaboration, and project management skills in a matrixed environment.
- Valid driver’s license with an acceptable driving record.
- Ability to lift, move, or carry equipment weighing up to 50 lb.
Culture & Benefits
- On-site role within Cytiva’s Global Marketing Organization.
- Comprehensive benefits package including paid time off, medical, dental, and vision insurance.
- 401(k) benefits for eligible employees.
- Opportunity to work with life sciences and biotechnology customers on solutions supporting human health.
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