Digital Marketing Strategy Manager (Medtech)

Location: São Paulo, Brazil

Company

hirify.global develops vital organ therapy solutions and digital services, with a focus on improving kidney care and the dialysis experience for patients and care teams.

What you will do

• Develop short- and long-term provider-focused marketing strategies, growth initiatives, KPIs, and communication plans.
• Lead planning, implementation, and rollout of marketing programs, tactics, and strategic initiatives across LAS.
• Build project plans for product and service launches in partnership with Global Marketing and commercial teams.
• Educate customers on comprehensive dialysis solutions, strengthen brand positioning, and customize offerings for customer needs.
• Create and oversee promotional materials, webinars, fact sheets, white papers, sales collateral, website content, and online media.
• Track customer success metrics and use digital tools and analytics to optimize marketing performance and engagement.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Significant experience in marketing, marketing operations, product management, project management, or complex program leadership.
• Experience launching marketing initiatives and managing project teams across multiple priorities and deadlines.
• Strong cross-functional communication and collaboration skills with marketing, clinical, product, commercial, and global teams.
• Knowledge of digital marketing channels, CMS, marketing automation platforms, metrics, communication plans, messaging, and branding campaigns.
• Fluent English required; Spanish is desirable. Ability to travel up to 20% domestically or internationally.

Nice to have

• MBA.
• Experience in healthcare, medical devices, medical technology, or pharmaceuticals.
• Experience building relationships with customers and Key Opinion Leaders.

Culture & Benefits

• Work focused on advancing healthcare innovations and improving patient lives.
• Cross-functional collaboration across commercial, marketing, clinical, product, global, and creative teams.
• Opportunity to contribute to digital solutions and advanced services in vital organ therapies.
• Reasonable accommodations are available throughout the application and interview process.