10 дней назад
Marketing Manager DACH (German & English)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager DACH (German & English) (B2B marketing, demand generation): Planning and executing integrated marketing campaigns, content, events, and lead-generation activities for the DACH region with an accent on inbound marketing, digital content, and sales enablement. Focus on optimizing multi-channel campaigns, nurturing qualified leads, and translating global marketing strategies into local campaigns for Germany, Switzerland, and Austria.
Location: Lisbon; the role can be performed remotely from home until the Lisbon office opens, after which it is based in the office near Parque das Nações / Oriente.
Company
is a global manufacturer of dynamic storage, retrieval, distribution, and warehouse automation systems, with more than 3,000 employees worldwide.
What you will do
- Plan and execute integrated online and offline marketing activities for the DACH region.
- Create and promote B2B content, including customer stories, videos, thought leadership, and social media content for LinkedIn and YouTube.
- Develop inbound and multi-channel demand-generation campaigns and optimize performance using data.
- Drive lead generation and nurturing in collaboration with Sales, including opportunity qualification and handover.
- Manage customer activities, events, exhibitions, and sales-enablement initiatives.
- Translate global marketing strategies into impactful local campaigns for Germany, Switzerland, and Austria.
Requirements
- 3–5 years of B2B marketing experience, ideally in technology, industrial, automation, logistics, or a similar environment.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Fluent German and English required.
- Experience with integrated campaigns, inbound marketing, demand generation, and the full marketing funnel.
- Hands-on experience with content creation, digital marketing, social media, video, and paid search.
- Experience managing customer events, trade shows, and exhibitions, plus strong communication, stakeholder management, and project management skills.
Nice to have
- Experience with HubSpot and Monday.com.
- Knowledge of intralogistics, warehouse automation, or material handling.
- Additional language skills.
Culture & Benefits
- Respect, team spirit, reliability, and passion shape the working environment.
- Structured onboarding, training opportunities, and collaborative support.
- Flexible working hours and mobile-working options.
- Five weeks of vacation plus 12 RTT days.
- Employment in a growing international company with development opportunities, annual special payments, a company pension scheme, and an Employee Assistance Program.
Hiring process
- Submit an application through the applicant portal.
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