Paid Media Manager

Company

Fundraise Up provides a global fundraising platform that helps nonprofits increase donation speed, conversion, payment accessibility, and digital inclusion.

What you will do

• Own paid media strategy and operating plans across Google Ads, LinkedIn, and Meta/Instagram.
• Build, launch, optimize, and scale paid search and paid social campaigns, including targeting, tracking, budget controls, and pacing.
• Translate pipeline and revenue goals into forecasts, channel plans, performance targets, and recommendations.
• Design and lead experiments across creative, copy, bids, audiences, channels, offers, and landing pages.
• Connect media performance to the full conversion journey, qualified pipeline, account engagement, and revenue.
• Partner with Revenue Operations, ABM, Design, Content, Events, and Lifecycle Marketing on attribution, creative, targeting, and integrated campaigns.

Requirements

• 5+ years of hands-on paid media experience with direct ownership of Google Ads and LinkedIn Campaign Manager.
• Strong paid search expertise, including keyword strategy, match types, campaign structure, Quality Score, bidding, and conversion tracking.
• Strong working knowledge of LinkedIn paid social, including Sponsored Content, Lead Gen Forms, matched audiences, and account-list activation.
• Experience connecting media performance to qualified leads, opportunities, pipeline, and revenue.
• Experience with structured experimentation, UTM governance, attribution, marketing automation, and CRM data flows.
• Ability to work independently, prioritize competing initiatives, and turn complex data into clear recommendations.

Nice to have

• Experience with Meta/Instagram campaigns.
• Experience with HubSpot and Salesforce.

Culture & Benefits

• Health, dental, and vision insurance with employee coverage.
• FSA, HSA, 401(k) with company match, disability coverage, and life insurance.
• 20 vacation days, sick leave, company holidays, and paid parental leave.
• Home office stipend and annual professional development stipend.
• Charitable giving program and paid volunteer time off.
• Use AI to accelerate analysis, reporting, copy development, audience research, test design, and operational efficiency.