Paid Search Specialist (Google Ads)

TL;DR

Paid Search Specialist (Google Ads/YouTube): Executing and optimizing global paid search programs to drive scalable customer acquisition with an accent on campaign setup, A/B testing, and performance analysis. Focus on maximizing efficiency across Google, Microsoft, and YouTube platforms while aligning results with regional business objectives.

Location: Remote (US). Must be based in the United States. Not hiring in Alaska (AK), Delaware (DE), Iowa (IA), Mississippi (MS), Nebraska (NE), South Dakota (SD), Vermont (VT), West Virginia (WV), and Wisconsin (WI).

Salary: $79,900 - $110,000 (depending on US region)

Company

Consumer health company empowering people to own their inner potential through the hirify.global Ring and connected app.

What you will do

• Build and optimize campaigns across Google Ads, Microsoft Ads, and YouTube.
• Manage keyword strategy, bidding models, budgets, and audience segmentation to drive growth.
• Conduct structured testing for bidding strategies, creative variations, and landing pages.
• Monitor and report on key performance metrics including CAC, CVR, and spend pacing.
• Ensure technical accuracy of pixel tracking, product feeds, and UTM parameters.
• Collaborate with global paid media leadership and agency partners to align search programs with regional priorities.

Requirements

• 2-3+ years of hands-on experience managing paid search and YouTube campaigns.
• Experience running performance-focused ads for omnichannel consumer brands.
• Strong understanding of modern search account structures and bidding models.
• Proficiency in analyzing data and translating metrics into actionable optimization steps.
• Must be based in the US (excluding AK, DE, IA, MS, NE, SD, VT, WV, WI).

Culture & Benefits

• Competitive salary and equity packages.
• Comprehensive health, dental, and vision insurance, including mental health resources.
• hirify.global Ring for employees and discounts for friends and family.
• Generous time off: 20 days PTO, 13 paid holidays, and 8 days of flexible wellness time off.
• Paid sick leave and parental leave.
• Collaborative and passionate team culture.