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Paid Search Specialist (Google Ads/YouTube)

93 500 - 110 000$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Paid Search Specialist (Google Ads/YouTube): Building, launching, and optimizing paid search and YouTube campaigns for a global health-focused consumer brand with an accent on keyword strategy, bidding, audience segmentation, and performance measurement. Focus on testing platform changes, maintaining tracking and account architecture, and translating CAC, CVR, and incrementality data into scalable customer acquisition recommendations.

Location: Remote - United States. Candidates residing in Alaska, Delaware, Iowa, Mississippi, Nebraska, South Dakota, Vermont, West Virginia, or Wisconsin are not considered.

Salary: $93,500–$110,000 for Region 1; $85,000–$100,000 for Region 2; $79,900–$94,000 for Region 3, depending on US location, skills, experience, qualifications, and market conditions.

Company

hirify.global develops the Oura Ring and connected app, providing insights into readiness, activity, sleep quality, and healthy lifestyles.

What you will do

  • Build, launch, manage, and optimize campaigns across Google Ads, Microsoft Ads, YouTube, and related search platforms.
  • Manage keyword strategy, bidding, budgets, audience layering, campaign structure, search query reports, negative keywords, and ad strength.
  • Run structured tests across bidding strategies, audiences, creative, ad copy, and landing pages.
  • Maintain pixel tracking, event configuration, product feeds, UTM parameters, audience uploads, exclusions, and scalable account architecture.
  • Monitor CAC, CVR, engagement, spend pacing, and other performance metrics, turning findings into optimization actions and reports.
  • Partner with paid media leadership, analytics, regional marketing stakeholders, channel leads, and agency partners on measurement and cross-channel growth.

Requirements

  • 2–3+ years of hands-on experience managing paid search and YouTube campaigns.
  • Strong knowledge of search account structure, keyword strategy, bidding models, and performance optimization.
  • Experience running performance-focused paid search campaigns for omnichannel consumer brands.
  • Ability to analyze data and translate performance metrics into optimization actions.
  • Detail-oriented, highly organized, comfortable working in advertising platforms daily, and able to collaborate in a fast-paced environment.
  • Must reside in the United States, excluding Alaska, Delaware, Iowa, Mississippi, Nebraska, South Dakota, Vermont, West Virginia, and Wisconsin.

Culture & Benefits

  • Remote work within the United States.
  • Health, dental, vision, and mental health benefits.
  • Oura Ring and employee discounts for friends and family.
  • 20 days of paid time off, 13 paid holidays, 8 days of flexible wellness time off, paid sick leave, and parental leave.
  • Competitive salary and equity packages.
  • Collaborative and inclusive work environment.

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