Regional Sales Manager - Foodservice BeNeLux (Plant-Based Protein)

Location: Netherlands, preferably based in the Netherlands; Amsterdam office or remote, with 20–40% travel

Annual base salary: €90,000–€115,000, with potential bonus, long-term incentives, and benefits.

Company

hirify.global develops plant-based protein products made from simple ingredients, designed to provide the taste and texture of animal-based meat while supporting human health, environmental sustainability, resource conservation, and animal welfare.

What you will do

• Manage foodservice sales across Belgium, the Netherlands, and Luxembourg, delivering annual volume, sales, and profit targets.
• Develop new business opportunities, acquire key accounts, and manage relationships with distributors, wholesalers, and large foodservice operators.
• Create customer business plans and execute local go-to-market strategies in partnership with Marketing.
• Manage forecasting, business planning, trade promotion, distributor execution, and performance scorecards.
• Build local partnerships, negotiate annual collaboration plans, and develop concepts with manufacturers for key customers.
• Gather customer, market, and sales insights to support new product development and positive commercial changes.

Requirements

• 5+ years of foodservice sales experience, including key account management.
• Experience selling to key accounts at buyer and senior levels.
• Four-year degree in Business or equivalent industry experience.
• Native or fluent Dutch and professional or conversational English required.
• Strong communication, presentation, interpersonal, relationship-building, and team collaboration skills.
• Proficiency in Microsoft Word, Excel, PowerPoint, and AI tools.

Nice to have

• Foodservice distribution or manufacturer experience.
• Experience selling value-added protein products.
• Training as a chef or attendance at culinary school.
• Additional European language skills.

Culture & Benefits

• Inclusive culture focused on excellence, innovation, talent development, engagement, and team member experience.
• Collaboration with Marketing, Customer Service, Logistics, Forecasting, Management, R&D, Category Management, and other regional departments.
• Amsterdam office or remote work arrangement.
• Potential bonus, long-term incentives, and benefits in addition to base salary.