9 дней назад
Influencer Programmatic Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Influencer Programmatic Manager (DV360/The Trade Desk/Amazon DSP): Leading full-funnel programmatic media campaigns and multi-platform plans for influencer and organic marketing with an accent on campaign activation, rigorous QA, budget optimization, and client-facing analysis. Focus on managing budgets up to £/$500,000, solving technical delivery issues, translating complex performance data into clear recommendations, and mentoring junior programmatic staff.
Location: London, United Kingdom; hybrid working with teams in the office around four days a week. Applicants must have the right to work in the UK.
Company
is WPP’s AI-driven media operating unit, combining media, data, partnerships, and WPP Open to deliver personalized marketing at scale.
What you will do
- Lead the end-to-end setup, launch, optimization, and delivery of full-funnel programmatic campaigns across DV360, The Trade Desk, Amazon DSP, Walmart, and related platforms.
- Own briefing and quality assurance processes, ensuring accurate campaign setup, documentation, tracking, and reporting.
- Create multi-platform, multi-month media plans for budgets of up to £/$500,000 and recommend allocations across programmatic, paid social, and organic channels.
- Analyze performance across platforms, audiences, verticals, and content styles; prepare and present post-campaign analyses and client reports.
- Manage campaign pacing, CPE, CPM, margin, and budget projections while identifying commercial upsell opportunities.
- Act as the programmatic point of contact for clients and internal teams, troubleshoot technical issues, and mentor Programmatic Executives and Senior Programmatic Executives.
Requirements
- Strong experience in programmatic media buying and planning within an agency or client-focused environment.
- Expert hands-on proficiency with DV360, The Trade Desk, Amazon DSP, and audience or data management tools.
- Strong mathematical, analytical, data-handling, and media-planning skills.
- Ability to translate complex performance data into clear narratives for non-technical stakeholders.
- Excellent written and verbal communication, attention to detail, and client-facing leadership skills.
- Right to work in the United Kingdom is required.
Culture & Benefits
- Open and inclusive working environment focused on trust, respect, collaboration, and professional growth.
- Access to global and WPP networks, learning opportunities, and professional connections.
- Employee resource groups, in-office team events, and thought-leadership activities.
- Medical, vision, dental, and group retirement benefits, with benefits varying by office and country.
- Paid time off, partner discounts, and employee mental health awareness days.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →