4 часа назад
Performance Marketing Executive
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Performance Marketing Executive (B2B SaaS): Leading end-to-end paid media execution across European markets, including LinkedIn Ads, Google Ads, intent platforms, tracking, and performance reporting, with an accent on multi-market acquisition, budget allocation, and measurable pipeline impact. Focus on rebuilding paid media performance, implementing GDPR-compliant attribution, running conversion tests, and turning CPL, CAC, ROAS, and pipeline data into growth decisions.
Location: Hybrid in Ghent, Belgium, with a minimum of two days per week in the office
Company
is a cloud software company providing an open-API platform that uses structured data, AI, and automation to support accounting firms.
What you will do
- Lead LinkedIn Ads campaigns end to end, including audience architecture, creative briefing, bidding, and optimisation.
- Manage Google Ads, retargeting, brand amplification, and B2B intent and content distribution channels across active markets.
- Manage multi-market budgets, reallocate investment based on CPL, CAC, ROAS, and pipeline contribution, and report results to leadership.
- Implement tracking with Google Tag Manager, pixel frameworks, Conversion API, and GDPR-compliant multi-touch re-engagement models.
- Build live performance dashboards and use GA4, SQL, or advanced spreadsheet analysis to identify actionable insights.
- Audit landing pages, run A/B and multivariate tests, and collaborate with web, product, content, creative, and regional marketing teams to improve conversion.
Requirements
- 3–5+ years of hands-on performance marketing or paid media experience covering both strategy and execution.
- Proven independent experience with LinkedIn Ads and advanced knowledge of Google Ads Manager and LinkedIn Campaign Manager.
- Experience managing multi-market paid media budgets of €50k+ monthly with accountable ROI.
- Experience running paid media across Benelux, UK&I, and other European markets.
- Experience with Google Tag Manager, pixel frameworks, Conversion API, Looker Studio or Power BI, and CRM-connected attribution.
- Understanding of GDPR, CRO methodology, B2B intent platforms, content syndication, and performance metrics including ROAS, CAC, LTV, CPL, and MQL contribution.
Nice to have
- B2B SaaS experience involving longer sales cycles, MQL-to-SQL conversion, and account-based marketing.
- Experience managing external paid media agencies.
- Experience with HubSpot or Salesforce.
- Degree in marketing, business, data, or a related field, or equivalent practical experience.
Culture & Benefits
- Hybrid work with offices in Ghent, Mont-Saint-Guibert, London, Gouda, and Luxembourg.
- Regular team activities, retreats, and offsites.
- Career development opportunities and a personal training allowance.
- Monthly company-wide Wellbeing Days, reviewed annually.
- Competitive compensation with annual compensation reviews and flexibility for unexpected events.
- Growth-oriented culture focused on continuous learning, diversity, and internal career development.
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