11 дней назад
Media Operations Analyst (Digital Analytics)
70 447 - 88 059$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Media Operations Analyst (Digital Analytics): Supporting paid media data governance, tracking, taxonomy, tagging, and reporting operations across a portfolio of consumer brands with an accent on data quality, campaign standardization, and end-to-end analytics workflows. Focus on validating campaign data feeds, implementing site tracking and PLP measurement, and building repeatable QA and escalation processes across media, analytics, DTC, IT, and agency teams.
Location: Morristown, New Jersey, USA; hybrid schedule with onsite work Tuesday through Thursday and remote work on Mondays and Fridays
Salary: $70,447–$88,059 annually, plus bonus
Company
is a global consumer products company managing a portfolio of household, beauty, health, and outdoor brands.
What you will do
- Support governance of paid media campaign setup, naming conventions, UTM parameters, taxonomy, and tracking requirements across channels, platforms, brands, and agencies.
- Monitor campaign data feeds and dashboard inputs in Adobe, GA4, and related analytics environments to identify missing, misclassified, or inconsistent data.
- Own recurring QA processes covering media tracking and tagging from campaign launch through reporting ingestion, dashboarding, and analytics use cases.
- Support end-to-end site tracking and PLP implementation.
- Coordinate with Analytics, Media, DTC, Brand, Demand Planning, IT, and agency teams on media performance inputs, flowcharts, change logs, KPI benchmarks, and site analytics.
- Maintain documentation, data quality controls, issue logs, and escalation processes to reduce manual workarounds and recurring data cleanup.
Requirements
- Bachelor’s degree in Marketing, Business, Analytics, Information Systems, or a related field.
- At least 1 year of experience in media operations, marketing operations, digital analytics, campaign operations, data operations, or a related function.
- Working knowledge of UTM governance, campaign taxonomy, pixel and tag validation, QA processes, data ingestion, and dashboard reporting.
- Experience with Adobe Analytics or another site analytics or e-commerce tool.
- Strong project management, documentation, analytical, and detail-oriented skills.
- Must be authorized to work full-time in the United States.
Nice to have
- Familiarity with Adobe Analytics or similar tools.
Culture & Benefits
- Hybrid work model supporting collaboration and productivity.
- Healthcare, dental, and vision coverage.
- Paid holidays, paid parental leave, paid time off, and paid charitable leave.
- 401(k) with company match, life insurance, and short- and long-term disability coverage.
- Educational assistance and salary plus bonus compensation.
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