CRO Executive (Conversion Rate Optimization)

Location: London, UK — hybrid

Salary: £40,000–£50,000 per year

Company

International media subscription business operating across the UK, US, and Australia.

What you will do

• Develop data-led hypotheses from customer behaviour and convert them into testing opportunities.
• Plan, launch, and evaluate A/B tests across web and app experiences.
• Coordinate testing activity, campaigns, timelines, and results across the CRO roadmap.
• Analyse experiments and present commercially focused recommendations to stakeholders.
• Support paywall, landing page, personalisation, and audience segmentation initiatives.

Requirements

• Practical CRO and digital analytics knowledge with around one year of experimentation experience.
• Experience with VWO, Optimizely, Adobe Target, AB Tasty, or a comparable testing platform.
• Strong analytical ability and confidence translating results into clear recommendations.
• Working knowledge of HTML, CSS, and event tracking in digital experiments.
• Curious, organised, and proactive approach with an interest in UX and digital customer journeys.

Culture & Benefits

• Work across a high-traffic subscription proposition spanning three major markets.
• Collaborate with CRO, Product, Analytics, UX, CRM, Editorial, and Acquisitions teams.
• Develop expertise alongside an experienced Senior CRO Manager.
• 25 days of holiday, increasing annually to a maximum of 30 days.
• Pension, life cover, shopping and dining discounts, onsite gym, subsidised canteen, Employee Assistance Programme, and onsite nurse and GP clinics.