Senior Manager, Marketing Planning And Strategy (Internal Content Strategy)

Location: Hoboken, New Jersey, United States

Salary: $108,000–$216,000 per year, plus performance-based bonuses and possible stock compensation.

Company

hirify.global develops marketing and advertising solutions within Walmart, supporting brand positioning, thought leadership, and campaign effectiveness across the retail media industry.

What you will do

• Lead internal content and associate engagement strategy across hirify.global.
• Establish centralized ownership, governance, and standards for associate-facing content and channels.
• Build and maintain editorial guidelines, standardized templates, content calendars, and distribution practices.
• Audit and streamline content to improve clarity, reduce redundancy, and coordinate timelines.
• Own email lists, audience segmentation, and other content distribution channels.
• Partner with senior leadership, Corporate Communications, and cross-functional teams to align messaging and measure performance through KPIs and benchmarks.

Requirements

• Bachelor’s degree in Business, Marketing, Communications, or a related field and 3 years of marketing experience, or 7 years of marketing experience.
• At least 5 years of experience in internal communications, content strategy, marketing, or a related field.
• Experience developing internal content strategies and programs in cross-functional organizations.
• Exceptional writing and editorial skills, including the ability to translate complex information into clear, engaging content.
• Experience managing content across multiple channels, with strong organizational, project management, and process-development skills.
• Ability to build systems and frameworks, collaborate across functions, and drive alignment and adoption.

Nice to have

• Understanding of the advertising or retail media industry.
• Master of Business Administration.

Culture & Benefits

• Medical, vision, and dental coverage.
• 401(k), stock purchase opportunities, company-paid life insurance, and performance-based bonuses.
• Paid time off, sick leave, parental and family care leave, bereavement leave, and other leave programs.
• Short- and long-term disability coverage, company discounts, and adoption and surrogacy expense reimbursement.
• Walmart-paid education programs covering tuition, books, and fees for eligible full-time and part-time associates.