Data Science Analyst, Advanced Consumer Insights

Location: New York, United States; hybrid work with a minimum of three office days per week

Salary: USD 100,000–120,000 yearly

Company

hirify.global is a media and entertainment company operating television networks and digital brands across news, sports, entertainment, business, and consumer finance.

What you will do

• Design, execute, and analyze quantitative consumer research, including brand tracking, audience segmentation, competitive benchmarking, market sizing, and custom studies.
• Apply statistical methods such as regression, clustering, key-driver analysis, forecasting, price sensitivity, and perceptual mapping.
• Integrate audience, behavioral, business intelligence, secondary research, and other datasets to identify trends and quantify opportunities.
• Develop presentations and visualizations that communicate actionable insights to technical and non-technical audiences.
• Partner with Product, Marketing, Programming, Strategy, Research, Data, and external research vendors.
• Translate technical analyses into recommendations supporting audience growth, content strategy, and brand performance.

Requirements

• 2+ years of experience in Consumer Insights, Marketing Analytics, Product Analytics, Business Intelligence, Decision Science, Data Analytics, or a related discipline.
• Experience working with large, complex datasets and integrating multiple data sources to solve business problems.
• Knowledge of quantitative research and statistical analytical methods.
• Strong communication skills and the ability to present complex findings clearly.
• Experience in media, entertainment, streaming, consumer technology, or digital products.
• Bachelor's degree or equivalent practical experience.

Nice to have

• Experience with quantitative research, survey design, questionnaire development, and data interpretation.
• Experience with SQL and analytical programming languages such as Python or R.
• Familiarity with Qualtrics, MRI-Simmons, YouGov, Displayr, Adobe Analytics, or similar platforms.

Culture & Benefits

• Hybrid working arrangement with regular office collaboration.
• Medical, dental, and vision insurance.
• 401(k), paid leave, and tuition reimbursement.
• Additional employee discounts and company perks.
• Collaborative, data-driven environment focused on audience and consumer insights.

Hiring process

• External candidates may be required to attend an in-person interview at a hirify.global location before a hiring decision.
• Reasonable accommodation support is available throughout the application and recruitment process.