Vice President, Analytic Insights

Location: New York, New York; hybrid work

Salary: $200,000–$240,000 per year

Company

hirify.global is a marketing and advertising firm headquartered in New York City, with offices in Los Angeles and Toronto.

What you will do

• Lead the development of cross-channel analytics and insights offerings for existing clients and new business pitches.
• Build client-specific measurement solutions, analytics infrastructure, dashboards, and reporting methodologies.
• Partner with media planning and brand strategy teams to define KPIs aligned with campaign and brand goals.
• Analyze reported data and deliver concise, actionable insights to internal stakeholders and clients.
• Manage client expectations across multiple engagements and provide measurement guidance to senior client leadership.
• Lead, manage, mentor, and develop the Analytics team.

Requirements

• 10–15 years of relevant experience in analytics, digital advertising, media strategy, or measurement.
• Thorough understanding of digital and linear/traditional metrics across brand and direct-response campaigns.
• Strong analytical, business acumen, communication, and client service skills.
• Experience building teams and managing, training, and mentoring analytics staff.
• Expert knowledge of DoubleClick/DART, MediaMind, Omniture, and Google Analytics.
• Expertise in Microsoft Excel and PowerPoint.

Nice to have

• Experience with mobile, social, and tablet measurement approaches.
• Experience developing multi-touch attribution models using platforms such as VisualIQ, Adometry, Convertro, or C3.
• Experience productizing and selling revenue-generating analytics solutions.
• Experience coordinating work across multiple teams and offices.
• Senior-level relationships with qualitative digital metric companies such as Vizu, Dynamic Logic, ComScore, Dimestore, or Symphony IRI.

Culture & Benefits

• Inclusive workplace focused on belonging, employee empowerment, and diverse perspectives.
• Opportunities for professional growth, innovation, and thought leadership.
• Health, life, and disability insurance and retirement savings plans.
• Company-paid holidays, unlimited paid time off, and mental health and wellness resources.
• Pet insurance, childcare resources, identity theft insurance, fertility assistance, and fitness reimbursement.