Marketing Manager (Influencer Marketing)

Location: Fully remote, anywhere in Europe; European hubs and coworking spaces are available, with regular in-person team-building events.

Company

hirify.global is a European influencer marketing SaaS platform using Big Data, AI, and Machine Learning to help brands manage creator campaigns and analyze performance.

What you will do

• Lead the marketing strategy and execution for the first B2C product line, Kreators by hirify.global.
• Build brand messaging and positioning to establish the product as a leading solution for professional creators.
• Develop user acquisition and PLG initiatives across European markets, including landing pages, app store optimization, paid social, creator partnerships, email, and referrals.
• Own the product website structure, UX, SEO, conversion, and supporting content strategy.
• Define lead-generation campaigns and KPIs, analyze performance, and implement improvements to conversion rates.
• Collaborate with central marketing, field marketing, product, influencers, communities, and ambassadors while reporting progress to business leaders.

Requirements

• 5+ years of experience as a marketing generalist in a B2C environment, ideally in influencer marketing or SaaS martech.
• Deep understanding of the influencer marketing and media landscape.
• Fluent English.
• Experience with B2C demand generation, PLG, marketing materials, content, and campaign execution.
• Strategic and hands-on approach with strong analytical, structured, and methodical working habits.
• Ability to collaborate across marketing, product, field teams, and organizational levels.

Nice to have

• Additional European language, such as French, Spanish, German, or Italian.
• Entrepreneurial spirit and experience working in a fast-moving international environment.

Culture & Benefits

• Full remote work from anywhere in Europe.
• European hubs and access to more than 400 coworking spaces worldwide.
• Monthly and quarterly in-person team-building events.
• Market-based compensation independent of location.
• Continuous training and career development support.
• Scale-up agility combined with the stability and resources of a profitable technology group.

Hiring process

• Introductory call with Talent Acquisition.
• Interviews with the CMO and Product Manager, followed by a case study.
• Coaching and final CEO interviews.