Influencer Marketing Manager (Oral Care)

Location: Paris–Go-Asnières-sur-Seine, France. Hybrid work: 1 remote day per week during the first 6 months, then up to 2 remote days per week.

Company

Procter & Gamble develops and markets consumer brands, including oral care products.

What you will do

• Own the local influencer strategy for Oral Care France and build annual influencer and content roadmaps.
• Identify, engage, onboard, brief, and contract creators in collaboration with influencer agencies.
• Lead campaigns from briefing through content creation, approvals, publication, and launch.
• Support community engagement, social conversations, and reputation management with Communications teams.
• Monitor campaign performance, creator trends, social conversations, and competitor activity using listening, analytics, and AI-powered tools.
• Collaborate with Brand, Media, Communications, R&D, and regional teams to align campaigns with business objectives.

Requirements

• Experience managing influencer, creator, or talent partnerships in an agency or in-house environment.
• Strong understanding of influencer marketing, creator content, social media platforms, digital culture, and creator ecosystems.
• Strong project management, communication, stakeholder management, and relationship-building skills.
• Data-driven, proactive, collaborative, solutions-oriented, and comfortable managing multiple campaigns in a fast-paced environment.
• Fluency in French and English is required.
• Master’s degree or equivalent; Bac +5 minimum.

Culture & Benefits

• Annual compensation review and a variable bonus linked to short-term results through the STAR program.
• 25 days of paid annual leave, 2 additional split-leave days, 13 RTT days, and 3 company-granted bridge days per year.
• Employee savings plan with employer contribution after 3 months, plus profit-sharing and incentive schemes.
• Mandatory health insurance with family coverage and 55% reimbursement of public transport costs.
• Meal vouchers, an on-site company restaurant, and an on-site gym at the head office.
• Equal-opportunity workplace with reasonable accommodations available during the application and interview process.