Senior Specialist Product Marketing, Public Market Investments (Asset Management)

Location: Chicago, IL, United States; hybrid work model with time split between the office and home

Salary: $95,600–$162,400 USD base pay annually

Company

hirify.global provides wealth management, asset servicing, asset management, and banking services to institutional and private clients worldwide.

What you will do

• Support product marketing strategies for Public Markets capabilities, including Liquidity, ETFs, and Custom SMAs.
• Develop positioning, value propositions, messaging, and go-to-market plans for institutional and intermediary audiences.
• Manage product launch workstreams, campaign inputs, website updates, content development, and sales enablement deliverables.
• Create and maintain presentations, web pages, articles, videos, social content, campaign materials, and recurring product communications.
• Track timelines, stakeholder inputs, and performance results, recommending improvements to messaging and activation.
• Conduct competitive, market, and client research and coordinate with investment, product, sales, compliance, legal, and marketing partners.

Requirements

• 7+ years of asset management marketing experience focused on public market investments and B2B audiences.
• Experience with institutional, wealth, and intermediary client segments, product launches, go-to-market programs, campaigns, and sales enablement.
• Strong written and verbal communication skills, including the ability to create differentiated product messaging for varied audiences.
• Strong project management, organization, collaboration, and stakeholder management skills.
• Understanding of US and international regulatory requirements and experience partnering with Compliance and Legal.
• Proficiency with Microsoft Word, Excel, PowerPoint, and Microsoft Copilot; familiarity with marketing automation, content management, analytics, and sales enablement platforms is beneficial.

Culture & Benefits

• Balanced hybrid working model with flexibility between office and home.
• Retirement benefits including 401(k) and pension, health and welfare benefits, and paid time off.
• Parental and caregiver leave, life and accident insurance, disability benefits, and well-being benefits.
• Discretionary bonus program that may include an equity component.
• Collaborative and inclusive workplace with opportunities for internal movement, accessible senior leaders, and community philanthropy.

Hiring process

• Applicants must already be authorized to work in the United States.
• Employment-based visa sponsorship is not available now or in the future.
• Reasonable accommodations are available throughout the employment process.