Associate Director, Growth Strategy (AI)

Location: Chicago, Illinois, United States. Hybrid work with teams in the office an average of four days a week.

Company

hirify.global is a global creative company combining brand experience, customer experience, commerce, strategy, media, and technology to build connected brands.

What you will do

• Interrogate client, shopper, retailer, and market data to uncover business problems and identify growth opportunities.
• Translate complex data and consumer insights into clear strategic storylines, brand opportunities, and jobs to be done.
• Size market opportunities and develop audience personas using research and panel data.
• Conduct market research, competitive audits, and analysis across tools such as MRI Simmons, Mintel, Infegy, YPulse, Circana, Nielsen, and Numerator.
• Integrate hirify.global and WPP Open AI tools into strategic workflows to improve speed-to-insight and creative innovation.
• Support client engagements, new business pitches, awards case studies, and cross-functional work with Strategy, Creative, Media, and Client Engagement teams.

Requirements

• Bachelor’s degree in a quantitative field, marketing, social sciences, or a related discipline.
• 6–8 years of progressive experience in strategy and consumer insights.
• Experience managing and developing direct reports, including performance management and career development.
• Experience with database, sales, shopper-panel, or retail-specific data platforms such as MRI Simmons, Mintel, Circana, Numerator, Nielsen, or Walmart Scintilla.
• Exceptional storytelling and communication skills, including the ability to simplify complex data and address difficult client questions.
• Agency, CPG, research, or consulting experience is preferred.

Nice to have

• Advanced degree in statistics, social science research, economics, or another quantitative field.
• Active participation in industry organizations and events.

Culture & Benefits

• Human First philosophy focused on creativity, collaboration, connection, and respect.
• Hybrid work environment with regular in-office collaboration.
• Opportunity to work across a global network spanning more than 55 markets.
• Equal opportunity workplace committed to inclusion and career progression.