Senior Associate, Full-Funnel Growth Creative (AI)

Location: New York, NY; hybrid, with in-office work required Tuesday through Thursday

Base salary: $71,200–$89,000 per year

Company

hirify.global is a body, hair, and care brand within Mammoth Brands, a modern consumer packaged goods company whose brand portfolio includes Harry’s, hirify.global, Lume, Mando, and Coterie.

What you will do

• Mine performance data, consumer insights, platform trends, and competitive activity to identify creative opportunities.
• Develop testable creative hypotheses and write briefs that translate consumer insights into production direction.
• Ideate, script, shoot, edit, and produce at least five new paid-social creative concepts per week per product across video, static, UGC-style, and light-motion formats.
• Use AI tools such as Veo, Imagen, and ChatGPT to generate and iterate creative assets.
• Launch and manage campaigns across Meta, TikTok, Snap, YouTube, and other paid-social channels.
• Monitor performance, optimize spend, maintain testing plans, and communicate learnings to cross-functional stakeholders.

Requirements

• 2–4 years of experience in performance marketing, growth creative, or a related role, ideally at a DTC brand, agency, or startup.
• Hands-on experience with Meta Ads Manager and/or TikTok Ads Manager, including campaign setup, daily optimization, and reporting.
• Practical experience with creative production tools including Adobe Premiere, Photoshop, Illustrator, After Effects, and/or Figma.
• Proficiency with Excel or Google Sheets for data manipulation, performance analysis, and test tracking.
• Experience briefing and producing UGC or creator-led content, with the ability to work across creative production and media execution.
• Ability to work in the New York office Tuesday through Thursday.

Nice to have

• Experience managing media across Google, Snap, or YouTube in addition to Meta and TikTok.
• Experience working across multiple brands simultaneously.

Culture & Benefits

• Medical, dental, and vision coverage, plus a 401(k) match and equity in Mammoth Brands.
• Flexible time off and working hours, with a learning and development stipend.
• Paid sabbaticals after five, ten, and fifteen years of service.
• Paid parental leave of up to 20 weeks for birth parents and 16 weeks for other paths to parenthood.
• In-person and virtual team events, free products, and an in-office environment with meals and stocked kitchens.

Hiring process

• Visa sponsorship is available when required for work authorization; Mammoth Brands will manage and submit the necessary legal filings with immigration counsel.