6 дней назад
CRM Executive (Email Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
CRM Executive (Email Marketing): Building and delivering email, mobile app, and automated lifecycle campaigns for premium and luxury websites with an accent on customer segmentation, data-driven insights, and campaign performance. Focus on testing and optimizing CRM communications, growing engaged customer databases, and managing concurrent campaigns across email and mobile channels.
Location: Meadow Ln, Shirebrook, Mansfield, UK
Company
is part of Frasers Group, a retail group building a global ecosystem of sports, premium, and luxury brands through digital innovation and store experiences.
What you will do
- Manage email and mobile app communication calendars for premium and luxury websites.
- Brief, create, segment, schedule, and deliver email, mobile app, and automated lifecycle campaigns.
- Implement test-and-learn initiatives to improve CRM communications and customer engagement.
- Produce weekly and monthly performance reports and share insights with the wider business.
- Grow the engaged customer database by identifying and targeting relevant customer segments.
- Manage the email service provider relationship and optimize use of the platform.
Requirements
- Experience working with an email service provider.
- Experience with data analysis and customer segmentation.
- Strong analytical, numerical, communication, and project management skills.
- Ability to manage and deliver several campaigns simultaneously with minimal supervision.
- Degree-level education.
- Results-driven, self-starting approach with the ability to influence related teams.
Nice to have
- Experience in the retail sector.
- Knowledge of CRM and database analytics.
- Awareness of email marketing trends and industry insights.
Culture & Benefits
- Peer-nominated monthly recognition programme with additional rewards.
- Head office employees spend one to two days each financial year in a store or warehouse to understand frontline operations.
- Free gym classes, discounted gym memberships, and access to wellbeing, training, nutrition, and lifestyle resources.
- Free access to the Retail Trust wellbeing helpline, counselling, and financial and legal support.
Hiring process
- Initial recruiter interview focused on behaviour and alignment with company culture and values.
- One or two further interviews with the hiring manager and wider team.
- Later stages may include a technical presentation or practical task.
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