Consumer Recruitment & Panel Strategy Manager

Location: France — Lille, Paris, Nantes, or Aix-en-Provence

Company

SAM is an international sensory and consumer research company within Eurofins, serving food, beverage, cosmetics, personal care, and other consumer product brands.

What you will do

• Define and execute consumer recruitment and panel development strategies across France.
• Develop consumer databases and panels, including initiatives for growth, diversification, engagement, and long-term panel health.
• Design recruitment plans for standard, specific, and hard-to-reach consumer populations.
• Oversee recruitment quality, feasibility, budgets, quotations, cost forecasts, and compliance with study requirements.
• Develop digital acquisition channels and work with IT teams to improve recruitment tools, databases, and processes.
• Manage external recruitment partners and collaborate with research, project management, field, and recruitment teams.

Requirements

• 5+ years of experience in consumer recruitment, panel management, sensory research, market research, database marketing, or a related discipline.
• Experience developing, scaling, and optimizing consumer databases and panels.
• Strong understanding of traditional and digital recruitment methodologies.
• Experience managing multiple projects, stakeholders, budgets, and external recruitment partners.
• Strong analytical, problem-solving, interpersonal, and financial management skills.
• Excellent written and spoken French and English required. A bachelor's degree in marketing, business, scientific studies, psychology, sociology, or a related field is expected.

Nice to have

• Experience in FMCG, consumer insights, sensory science, or research agencies.
• Leadership or team management experience.
• Advanced qualifications.

Culture & Benefits

• Work with sensory scientists, food technologists, statisticians, psychologists, sociologists, marketeers, field managers, and research professionals.
• Opportunity to contribute to consumer research quality standards and business growth.
• Career support and development within an international research organization.
• Collaboration across SAM facilities and a network covering more than 65 countries.