4 дня назад
CRM Executive
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
CRM Executive (Email and Mobile App Marketing): Building and delivering CRM campaigns for premium and luxury retail websites with an accent on customer engagement, retention, segmentation, and data-driven insights. Focus on managing email and mobile app calendars, running automated lifecycle campaigns, testing communications, and analyzing campaign performance.
Location: Meadow Ln, Shirebrook, Mansfield, UK
Company
Retail group operating premium, luxury, sports, and lifestyle brands through digital channels and physical stores.
What you will do
- Manage email and mobile app communication calendars across premium and luxury websites.
- Brief, create, segment, schedule, and deliver email, mobile app, and automated lifecycle campaigns.
- Implement test-and-learn initiatives to improve CRM communications.
- Produce weekly and monthly performance reports and share insights with the wider business.
- Grow the engaged customer database and improve customer value through targeted programmes.
- Manage the relationship with the email service provider and optimize platform usage.
Requirements
- Proven CRM experience, particularly with email and mobile app communications.
- Experience working with an email service provider.
- Experience with data analysis and customer segmentation.
- Strong numerical, analytical, communication, and project management skills.
- Ability to manage and deliver multiple campaigns simultaneously with minimal supervision.
- Degree-level education; retail experience is desirable but not essential.
Culture & Benefits
- Full-time employment within a large retail brand ecosystem.
- Peer-nominated recognition programme with monthly rewards.
- Head office employees spend one to two days each financial year in a store or warehouse to understand frontline operations.
- Free gym classes, discounted gym memberships, and access to wellbeing resources.
- Free access to Retail Trust counselling, a 24-hour wellbeing helpline, and financial and legal support.
Hiring process
- Initial recruiter interview focused on behaviour, culture, and values.
- One or two further interviews with the hiring manager and wider team.
- Later stages may include a presentation or practical task.
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