5 дней назад
Growth Marketing Specialist - Brazil
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing Specialist - Brazil (Digital Marketing): Building and scaling localized multichannel campaigns for AMBOSS in Brazil with an accent on medical education, regional messaging, and acquisition, activation, and retention funnels. Focus on adapting global strategy to Brazilian cultural and linguistic contexts, optimizing campaigns across Meta, WhatsApp, CRM, SEM, SEO, and social media, and making data-driven decisions with limited data.
Location: Brazil
Company
develops an AI-powered learning and clinical decision support platform for medical professionals, serving users in more than 180 countries.
What you will do
- Build a strong understanding of Brazil’s medical education system, examination structure, and differences between students and physicians.
- Adapt global messaging to local cultural and linguistic contexts.
- Plan and execute multichannel campaigns across CRM, paid social, SEM, SEO, and organic social, including Meta and WhatsApp.
- Monitor and optimize acquisition, activation, and retention funnels using campaign data.
- Own projects end to end and collaborate with global teams to create scalable marketing practices for Brazil.
Requirements
- 3+ years of experience in digital marketing, preferably in Brazil.
- Strong understanding of multichannel marketing, including CRM, paid social, SEM, SEO, and social media.
- Experience developing marketing strategies, positioning, value propositions, and localized messaging.
- Ability to design and execute impactful initiatives with limited data.
- Strategic and operational approach, strong ownership, reliability, and effective stakeholder communication.
- Excellent Brazilian Portuguese and English communication skills.
Culture & Benefits
- Ownership and accountability in a fast-paced environment.
- Opportunity to balance strategic planning with operational execution.
- Data-driven decision-making and continuous improvement.
- Inclusive, respectful, and supportive work environment with equal opportunity for people of all backgrounds.
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