1 день назад
Growth Product Manager (Healthcare Subscriptions)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Growth Product Manager (Healthcare Subscriptions): Driving acquisition, discovery, and conversion across a consumer digital healthcare subscription portfolio with an accent on funnel optimization, subscription experiences, and data-driven experimentation. Focus on building A/B testing programs, improving onboarding and paywall conversion, and balancing growth metrics with healthcare privacy and regulatory requirements.
Location: Fully remote within the United States
Company
is a technology and professional services firm specializing in innovative technology solutions and technology management.
What you will do
- Drive acquisition strategy and roadmap development for consumer subscription products across web and mobile platforms.
- Optimize the full growth funnel, including engagement, checkout, paywall conversion, onboarding, and member activation.
- Define consumer-centered value propositions and establish growth models, benchmarks, and funnel KPIs.
- Build and scale A/B testing and multivariate experimentation programs using quantitative analysis and user research.
- Partner with Design, Engineering, Analytics, Marketing, CRM, Content, and SEO teams to improve interfaces, merchandising, targeting, paywalls, and instrumentation.
- Communicate roadmaps, experiment results, and strategic insights to stakeholders and executive leadership.
Requirements
- 5 or more years of product management experience building, launching, and scaling consumer-facing web or mobile products.
- Experience with consumer subscription models and growth levers such as acquisition, paywalls, onboarding, pricing, and retention.
- Expertise in designing, executing, and analyzing data-driven A/B and multivariate testing programs.
- Strong understanding of growth-funnel metrics, including qualified traffic, conversion, activation, churn, and lifetime value.
- Technical fluency for collaboration on event instrumentation, experimentation infrastructure, and subscription platforms.
- Excellent communication skills and the ability to influence cross-functional teams and leadership.
Nice to have
- Experience with digital health, wellness, telemedicine, or healthcare technology products in regulated environments.
- Experience with condition-based, care-related, or recurring membership subscriptions.
- Experience in hybrid or remote growth organizations with high experimentation velocity.
Culture & Benefits
- Fully remote work within the United States.
- Cross-functional collaboration across Product, Design, Engineering, Analytics, Marketing, and business teams.
- Work in a fast-paced product environment focused on experimentation and data-driven decision-making.
- Responsibility for balancing consumer value, business growth, technical feasibility, and healthcare privacy requirements.
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