6 дней назад
DTC Account Manager (Paid Media)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
DTC Account Manager (Paid Media) (Digital Commerce): Managing paid media strategy and client relationships for direct-to-consumer brands across search, social, and programmatic channels with an accent on performance optimization, budget planning, and cross-functional execution. Focus on translating business goals into actionable media plans, analyzing campaign data, coordinating multiple teams, and identifying opportunities to retain and grow client accounts.
Location: Remote within CT, CO, FL, ID, IL, KS, MI, MN, NJ, NY, OR, PA, TN, TX, or WA. The role is associated with Blue Wheel's Chicago, Illinois address.
Company
Blue Wheel is an omni-channel digital commerce agency supporting direct-to-consumer, eRetail, and marketplace brands through marketing, advertising, creative, operations, fulfillment, and analytics technology.
What you will do
- Serve as the primary strategic partner and point of contact for a portfolio of DTC clients.
- Lead client meetings, performance reviews, strategic discussions, and quarterly business reviews.
- Translate client goals into paid media strategies across Google, Meta, TikTok, search, social, and other channels.
- Monitor performance, plan budgets, forecast results, and recommend improvements based on data and testing.
- Coordinate Paid Media, Analytics, Creative, Owned, and Earned Marketing teams across multiple accounts.
- Identify opportunities to retain clients, expand services, and grow account revenue.
Requirements
- 3–5 years of experience in digital marketing, paid media, or eCommerce account management.
- Experience developing or supporting paid media strategies and campaigns across search and social platforms.
- Strong understanding of campaign structure, audience strategy, creative testing, performance analytics, and budget allocation.
- Experience managing multiple clients, projects, timelines, and deliverables in a fast-paced environment.
- Strong communication, presentation, project management, analytical, and organizational skills.
- Proficiency in Microsoft Excel, PowerPoint, and Canva.
Nice to have
- Agency or consulting experience.
- Experience managing budgets, forecasts, and performance reporting.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
Culture & Benefits
- Remote work within the listed US states.
- Cross-functional collaboration across Paid Media, Analytics, Creative, Owned, and Earned Marketing.
- Opportunity to contribute to paid media best practices and knowledge sharing.
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