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3 дня назад

Director, Engagement Strategy

150 000 - 206 000$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Director, Engagement Strategy (B2B Marketing and Digital Health): Leading data-informed member communication programs and a team of seven to improve engagement with mental health care, with an accent on scalable marketing frameworks, customer strategy, and operational excellence. Focus on integrating AI into marketing operations, translating funnel data into account interventions, and building repeatable playbooks that drive utilization and business outcomes.

Location: Remote, USA

Salary: $150,000–$206,000 annual base salary, plus potential discretionary bonuses

Company

hirify.global provides evidence-based mental health care through an integrated, AI-powered technology and care platform serving employers, health plans, and their members.

What you will do

  • Lead and mentor a team of seven Engagement Strategy Managers, developing data-driven consulting and account strategy skills.
  • Own annual strategy, budget, and quarterly initiatives while turning successful account approaches into scalable marketing frameworks.
  • Establish operational governance, standardized tools, templates, and AI-enabled processes to improve consistency and efficiency.
  • Translate funnel metrics and performance data into customer-facing insights and targeted turnaround plans for underperforming accounts.
  • Create and maintain marketing playbooks organized by industry, customer tenure, segment, and product configuration.
  • Analyze program performance and connect communication initiatives to business impact, utilization, and customer health outcomes.

Requirements

  • 10+ years of experience in B2B, B2B2C, or relationship-driven corporate marketing.
  • At least 5 years of experience managing and developing teams.
  • Experience developing corporate marketing strategies with measurable user outcomes in high-stakes environments.
  • Ability to translate complex data and metrics into strategic insights for executives and client benefits leaders.
  • Experience in customer-facing roles, cross-functional initiatives, tight timelines, and account escalations.
  • Healthcare, employee benefits, digital health, or fast-growing technology experience is preferred.

Nice to have

  • Experience with JIRA, Salesforce, Tableau, Highspot, and/or Confluence.
  • Background in healthcare or employee benefits and a passion for mental health.

Culture & Benefits

  • Full-time employment with hirify.global, Inc.
  • Comprehensive medical, dental, vision, FSA/HSA, life, and disability insurance coverage.
  • Company equity through discretionary restricted stock units.
  • Paid vacation, sick days, company holidays, and parental leave.
  • 401(k) with up to 3% matching and a monthly technology allowance.
  • Access to coaching, therapy services, well-being activities, and community celebrations.

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