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Brand Manager (FMCG)

Формат работы
hybrid
Тип работы
fulltime
Английский
c1
Страна
Poland
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Brand Manager (FMCG): Developing and executing brand strategies, growth plans, innovation projects, and activation programs for leading tea brands with an accent on consumer insights, commercial performance, and cross-functional execution. Focus on managing brand profitability and market share, turning market data into growth opportunities, and bringing innovations from concept to launch.

Location: Warsaw office, hybrid model

Company

LIPTON Teas & Infusions is a global tea business with brands including Lipton, Pukka, Tazo, T2, Lyons, and PG Tips.

What you will do

  • Develop and execute brand strategies and annual growth plans.
  • Identify growth opportunities using consumer, shopper, category, and market insights.
  • Own brand performance across volume, revenue, profitability, and market share.
  • Lead innovation and renovation projects from concept through launch.
  • Manage portfolio priorities, pricing, promotion, investment, communications, and activation plans.
  • Collaborate with Sales, Finance, Revenue Growth Management, Supply Chain, R&D, and agency partners to deliver measurable business results.

Requirements

  • Experience in Brand Management, Marketing, or a related commercial role.
  • Strong commercial mindset and understanding of business performance drivers.
  • Strategic thinking combined with hands-on execution.
  • Strong analytical, project management, stakeholder management, communication, and presentation skills.
  • Experience working with consumer, market, and financial data.
  • Fluent English required.

Nice to have

  • FMCG experience.
  • Experience in a consumer-facing or commercial environment with a track record of delivering results.

Culture & Benefits

  • Permanent position with broad cross-functional exposure and ownership of iconic tea brands.
  • Yearly salary review and annual bonus based on company results and individual performance.
  • Private medical care, employer-paid life insurance, and two retirement pension plans.
  • Monthly cafeteria points, holiday reimbursement, and discounts on company products.
  • Structured onboarding, continuous learning opportunities, and collaboration with global teams.
  • Employee referral rewards of up to 3,000 PLN.

Hiring process

  • Usually includes 2–3 stages, depending on the seniority of the role.
  • CVs are reviewed within approximately two weeks.

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