12 дней назад
Customer Experience Marketing Specialist (Food & Beverage)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Customer Experience Marketing Specialist (Food & Beverage): Developing customer-facing marketing content, market insights, and strategic narratives for IFF’s food and beverage business in Poland with an accent on consumer trends, customer presentations, and locally relevant concepts. Focus on analyzing complex market data, identifying whitespace opportunities, and coordinating end-to-end customer engagement experiences.
Location: Warsaw, Poland
Company
develops sustainable solutions in flavors, fragrances, taste, scent, nutrition, and health and biosciences.
What you will do
- Analyze food and beverage category trends using Mintel, Euromonitor, Nielsen, and AI-driven insight platforms.
- Develop customer-facing content, presentations, trend stories, concept showcases, and insight-driven narratives for the Polish market.
- Collaborate with customers to co-create food and beverage concepts tailored to local consumer preferences.
- Support the Polish team with market analysis, strategic perspectives, and development direction.
- Identify business opportunities, whitespace, and market gaps by connecting consumer trends with commercial strategy.
- Manage customer engagement experiences, including presentation materials, event logistics, and cross-functional collaboration with commercial, innovation, and design teams.
Requirements
- 5–7 years of marketing experience, ideally in B2B or FMCG within the food and beverage manufacturing sector.
- Bachelor’s degree in Marketing or a related field; a Master’s degree is preferred.
- Strong analytical skills and the ability to translate complex data into actionable insights.
- Proficiency in Microsoft 365, especially Excel and PowerPoint, plus experience with consumer research tools such as Mintel, Euromonitor, or Nielsen.
- Strong presentation, communication, collaboration, and stakeholder management skills.
- Fluency in Polish and English, written and verbal.
Nice to have
- Basic graphic design skills and experience with marketing or creative agencies.
- Experience with AI-driven insights or digital marketing tools.
- Creative mindset and interest in innovation in B2B marketing.
Culture & Benefits
- Work in a global, innovation-driven organization shaping the future of food and beverage.
- Exposure to international markets and collaboration across diverse teams.
- Customer-centric environment with significant business impact.
- Continuous learning and development opportunities.
- Culture focused on creativity, collaboration, inclusion, and authenticity.
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