Director, Marketing

Location: US - Miami, FL; at least 3 days in the office required. Travel is required 5–10% of the time.

Salary: $151,600–$242,800 USD per year, with potential bonus, equity, and sales incentive payments where applicable.

Company

hirify.global is a global payments technology company facilitating transactions among consumers, merchants, financial institutions, and governments in more than 200 countries and territories.

What you will do

• Develop and implement social media strategies across Latin America to increase hirify.global’s and its clients’ brand relevance.
• Lead social strategies and creative initiatives for regional campaigns, sponsorships, and high-profile assets including F1, FIFA, and the Olympics.
• Guide internal creative teams, regional and local agencies, and external partners in producing social-native, on-brand content.
• Integrate social listening, audience insights, influencer collaborations, storytelling, and platform intelligence into strategic planning.
• Translate platform trends, algorithm changes, and competitive intelligence into actionable creative and marketing recommendations.
• Monitor campaign performance, analyze results, and define optimization strategies.

Requirements

• 10+ years of work experience with a Bachelor’s Degree, or 8+ years with an advanced degree, or 3+ years with a PhD.
• At least 5 years of experience in social strategy, digital and social marketing initiatives, and agency or platform partnerships.
• Experience leading social content production, creative strategy, storytelling, and brand building.
• Strong understanding of creative and production processes, performance measurement, and data analysis.
• Exceptional collaboration and communication skills with creative teams, agencies, and cross-functional stakeholders.
• Ability to work from the Miami office at least 3 days per week.

Nice to have

• 12+ years of experience with a Bachelor’s Degree, or 8–10 years with an advanced degree, or 6+ years with a PhD.
• Experience in social agencies, social platforms, or managing social strategy for a leading brand.
• Experience working with social celebrities, influencers, and creators.
• Recognition as a thought leader, change agent, or champion of innovative marketing approaches.

Culture & Benefits

• Opportunity to work on marketing initiatives with global reach and impact.
• Medical, dental, vision, 401(k), FSA/HSA, life insurance, paid time off, and wellness benefits may be available.
• Work is performed in an office setting with department-dependent working hours.
• Focus on creativity, innovation, continuous learning, and cross-functional collaboration.