Digital Director

Location: New York office; hybrid work with in-person attendance two days per week for employees in the NYC or commutable surrounding area.

Salary: $106,000–$135,000 per year.

Company

hirify.global is a communications and marketing agency creating culturally relevant campaigns across PR, influencer, digital, and earned media.

What you will do

• Develop and execute integrated social strategies, digital playbooks, and organic and earned content programs for consumer lifestyle and CPG brands.
• Translate social trends, platform behaviors, and cultural moments into relevant brand activations.
• Lead day-to-day client relationships, present campaign ideas and recommendations, and provide strategic counsel.
• Oversee influencer partnerships, community management, content production, photoshoots, and video shoots.
• Establish KPIs and measurement frameworks, lead real-time reporting, and optimize campaigns based on performance insights.
• Mentor team members and coordinate creative teams, media partners, and third-party vendors.

Requirements

• 6+ years of experience in digital and social media, in an agency or in-house environment.
• Experience developing brand social media and content strategies, playbooks, and production processes.
• Experience overseeing creative teams, photoshoots, and video shoots, including on-set experience.
• Strong understanding of social media measurement and connecting results to client and business goals.
• Experience managing influencer marketing campaigns and creator partnerships.
• Excellent communication, presentation, client service, mentoring, organization, and project leadership skills.

Nice to have

• Knowledge of paid social.
• Experience managing digital initiatives such as web or app development, chatbots, emerging technology, CRM, or email marketing.

Culture & Benefits

• People-first workplace focused on courage, ideas, respect, and humanity.
• Professional growth and development programs.
• Comprehensive healthcare and wellness plans for employees and families.
• 401(k) savings plan and flexible spending accounts.
• Paid holidays, unlimited paid time off, and Summer Fridays.
• Family leave, well-being programs, commuter benefits, and a flexible hybrid work policy.