Lead Field & Events Marketing Manager (B2B SaaS)

Location: Austin, United States; North America field programs and in-person events

Salary: $120,000–$125,000 target starting base range; $100,000–$137,500 base salary range

Company

hirify.global provides enterprise-grade WordPress hosting, eCommerce, agency, and developer-focused solutions to customers worldwide.

What you will do

• Develop and execute North America field marketing programs, including sponsorships, roadshows, conferences, activations, and executive dinners.
• Own end-to-end event production, including briefs, timelines, vendors, contracts, procurement, logistics, RSVPs, materials, and onsite execution.
• Partner with Sales, SDR, Marketing Operations, Product Marketing, Creative Services, and external vendors to align programs with audiences and pipeline goals.
• Manage event budgets, forecasting, vendor spend, expense tracking, and reconciliation.
• Coordinate lead capture, enrichment, routing, nurture, and sales follow-through after events.
• Track KPIs and report on lead generation, MQL progression, pipeline contribution, conversion, CAC, and ROI.

Requirements

• 8+ years of experience in B2B SaaS field marketing, event marketing, demand generation, or a related discipline.
• Experience independently managing complex North America field and event programs through planning, execution, analysis, and follow-up.
• Hands-on experience with event planning, vendor management, contracts, procurement, logistics, onsite execution, and stakeholder communication.
• Experience partnering with Sales and SDR teams on lead nurture and post-event conversion.
• Hands-on experience with Salesforce and HubSpot, plus strong analytical and financial skills.
• Role location: Austin, United States, with in-person event responsibilities.

Nice to have

• Experience with event management platforms and project management tools.
• Comfort exploring AI and emerging technologies for marketing efficiency and engagement.

Culture & Benefits

• Company stock options and comprehensive medical, dental, vision, and life insurance.
• HSA contribution of $750 for employees or $1,500 for families, plus a 401(k) with a 4% match.
• Paid family and caregiver leave, disability insurance, employee assistance, generous vacation time, and wellness days.
• $500 one-time home-office setup payment, floating holiday, and pet insurance.
• Ongoing education through LinkedIn Learning, Workday Learning, and the Career Growth Portal.