Head of Demand Generation (AI)

Location: Remote; UK

Company

hirify.global is an EdTech scale-up providing an AI-first authoring tool that helps organizations simplify knowledge sharing.

What you will do

• Own the end-to-end demand engine across paid acquisition, organic growth, website, content, and conversion.
• Translate growth targets into roadmaps and deliver predictable marketing-sourced pipeline.
• Lead website structure, messaging, UX, landing pages, and conversion rate optimization in partnership with Product Marketing.
• Manage paid acquisition and allocate a €2M+ budget against revenue goals, with clear attribution to pipeline and revenue.
• Build scalable SEO/GEO and intent-based content clusters, while leading revenue-focused content and digital design.
• Lead paid, content, web, and design teams; establish experimentation frameworks and partner with Revenue and Leadership.

Requirements

• 5+ years of experience in B2B SaaS digital growth and 2+ years of team leadership.
• Proven pipeline growth experience and ownership of a €2M+ budget.
• Strong expertise in paid acquisition, CRO, and SEO/GEO.
• Editorial judgment, digital design understanding, enterprise sales awareness, and a commercially driven analytical approach.
• Hands-on experience with AI agents and agentic workflows, such as Claude or other LLM-based tools, including designing or shipping end-to-end marketing automation systems.
• Experience with SaaS businesses generating €20M–€100M ARR and international SaaS exposure.

Culture & Benefits

• Remote work arrangement available in the UK.
• AI-first environment with hands-on use of AI in products and internal workflows.
• Opportunity to contribute to a fast-moving, high-impact EdTech product used by global organizations.