11 дней назад
Senior Marketing and Communications Manager (Property)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Marketing and Communications Manager (Property): Leading integrated customer marketing campaigns, engagement programs, loyalty initiatives, and industry events with an accent on strategic planning, customer insight, creative development, and measurable execution. Focus on building cause-marketing campaigns for the A Home for All Foundation, coordinating agencies and stakeholders, and managing marketing investment across complex initiatives.
Location: Melbourne-based, Richmond, Melbourne VIC; hybrid ways of working
Company
is a property technology company helping people find and finance homes and strengthening connections between customers and the property market.
What you will do
- Develop and deliver integrated marketing strategies for customer engagement programs, campaigns, loyalty initiatives, and events.
- Lead marketing for the A Home for All Foundation and its annual A Night Without Home fundraising campaign.
- Build marketing plans for major customer events and experiences.
- Lead campaigns end to end, including opportunity identification, briefing, creative development, channel planning, execution, and measurement.
- Use customer insights, market trends, and performance data to improve effectiveness and identify opportunities.
- Manage messaging, content, agencies, external partners, budgets, and cross-functional stakeholder relationships.
Requirements
- 10+ years of marketing and communications experience, including success at a senior level in a complex organisation.
- Strong experience leading integrated marketing campaigns from strategy and briefing through execution and measurement.
- Experience managing agencies and external partners across multichannel campaigns.
- Strong strategic and creative thinking with the ability to execute and make progress through ambiguity.
- Exceptional stakeholder management, commercial judgement, organisation, and prioritisation skills.
- Ability to work from Melbourne in a hybrid arrangement.
Nice to have
- B2B marketing experience.
- Real estate, property, or marketplace experience.
- Experience in foundation, purpose-led, fundraising, or cause marketing.
Culture & Benefits
- Hybrid and flexible approach to working.
- 13-month fixed-term contract.
- Flexible leave options, including birthday leave and the option to purchase additional leave.
- Flexible parental leave for primary and secondary carers.
- Because We Care initiatives including volunteering leave, community grants, matched payroll giving, and charitable community programs.
- Hackdays and a focus on learning, growth, health, and inclusion.
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