Назад
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1 день назад

Marketing Manager (Fintech)

121 100 - 193 800$
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Manager, VAS Integrated Marketing (B2B/Fintech): Developing and executing integrated B2B marketing, ABM, demand generation, and content programs for Visa’s Value-Added Services with an accent on regional campaign adaptation, customer insights, and cross-functional execution. Focus on targeting strategic accounts, optimizing campaign performance, managing marketing budgets and partners, and driving measurable pipeline contribution.

Location: Hybrid, based in the Austin, Texas office; at least 3 days per week in the office. Travel required 5–10% of the time.

Salary: $121,100–$193,800 USD per year, with potential bonus, equity, and sales incentive payments where applicable.

Company

hirify.global is a global payments technology company facilitating transactions between consumers, merchants, financial institutions, and governments in more than 200 countries and territories.

What you will do

  • Develop and execute B2B marketing strategies, integrated campaigns, and media plans across regional markets.
  • Adapt global marketing programs to local business environments and varying market needs.
  • Conduct customer research and competitive analysis to inform segmentation, messaging, and go-to-market priorities.
  • Create digital content, thought leadership materials, case studies, and event messaging across multiple channels.
  • Build ABM and lead-generation programs with Sales and client teams, improving engagement, lead quality, and pipeline contribution.
  • Measure campaign performance, manage the assigned marketing budget, and coordinate agencies, partners, suppliers, and cross-functional stakeholders.

Requirements

  • At least 5 years of relevant experience with a bachelor’s degree, or 2 years with an advanced degree; relevant PhD experience may also qualify.
  • At least 5 years of B2B marketing experience driving demand and revenue growth through integrated programs.
  • Bachelor’s degree in business or marketing; an MBA is preferred.
  • Expertise in campaign management, account-based marketing, content development, analytics, and data-driven decision-making.
  • Strong communication, planning, organizational, analytical, and problem-solving skills, including the ability to influence cross-functional teams.
  • Experience managing partners, suppliers, vendors, and marketing technology such as Microsoft Dynamics, Eloqua, Demandbase, and Google Analytics.

Nice to have

  • Experience in financial services, payments, or SaaS.
  • Knowledge of AI tools for strategic and efficient marketing outputs.
  • Experience with agile ways of working.

Culture & Benefits

  • Individual contributor role within a global organization working across Sales, Product, Field, Commercial, regional marketing, and client teams.
  • Hybrid office setting in Austin with at least 3 required office days per week.
  • Benefits may include medical, dental, vision, 401(k), FSA/HSA, life insurance, paid time off, and wellness programs.
  • Work hours vary according to department needs.

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